Beverly’s Brows

Beverly’s Brows

Beverly’s Brows is a beauty and wellness studio located in Northern Liberties. The reason they needed special zoning approval from the Zoning Board of Adjustments is because they also offer permanent makeup and microblading; which is technically classified as tattoos. Tattoo studios are a regulated use that always require special approval from the Zoning Board.


The application for Beverly’s Brows is in a large CMX-3 (Community Commercial Mixed Use) building underneath the El on Front and Girard. Because of the many other uses located in the building, this project required a key plan to be drafted and submitted to the city upon application. We presented this project to the Northern Liberties Neighbors Association and received full support.


Rachel’s business and story are especially important and inspiring.  Rachel has been involved in the beauty industry for many years and recently started specializing in permanent makeup. Rachel watched her grandmother Beverly battle and ultimately pass from cancer, which is the spark Beverly’s Brows due to the hair loss most cancer patients experience. Beverly’s empowers and helps heal cancer patients through the permanent makeup and other wellness services offered.


We are honored to have helped another entrepreneur with a purpose and wish Rachel and Beverly’s a successful and rewarding business venture!


“Alexa and her team did an amazing job getting @bevelysbrows zoned! They were efficient and got the job done. I didn’t have to worry about much at all! There was a snowstorm on the day of our hearing with the city and they did the best they could to get us into the next available time with the city. Which happened! From my understanding that is not the easiest thing to do. Would recommend to anyone!”




July 9, 2018


Commercial, Variances & Special Exceptions